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Data Cleansing Solutions
Maximise the quality and performance of your data and ensure it is accurate, complete, consistent and valuable with our data cleansing solutions, proven to address the end-to-end customer lifecycle. We offer a range of data cleansing solutions to help your business or organisation get the best results.
Clean data, clear decisions
Data cleansing is at the heart of modern business. It's the key to accuracy and smarter business decisions, ensuring that your information is up-to-date and reliable. We offer data cleansing solutions for every step in the customer journey, from beginning to end to benefit both your marketing and billing operations.
From identifying inaccuracies and inactive customers, to matching and deduplicating records, our data cleansing solutions help businesses improve their operational efficiency with data they can count on. Our billing grade data cleansing solutions help ensure accurate billing and increased collections, reducing billing errors, delayed payments and lost revenue.
Make smarter business, marketing and billing decisions with clean, quality data.
Marketing Data Cleansing
Ensure your customer and prospect data is accurate, up-to-date and GDPR compliant with our leading marketing data cleansing.
It is a benchmark of responsible data management and marketing. Consumers expect it, the law requires it, and it delivers massive cost savings, a better ROI, all while reducing the risk of brand damage.
Our solutions for marketing data cleansing are available through our Online platform or via seamless API Connect.
Billing Grade Data Cleansing
Ensure your customer data is accurate, complete, accessible and usable for more accurate billing and collections.
Maintaining customer data that is both accurate and up to date is complicated for most organisations and often leads to billing errors and poor collection rates, driving business costs up and efficiency down.
Our proven Cleanse & Append solution cleanses your core customer data, completes the gaps and validates its accuracy.
Pristine data, pristine results
Improve billing and collections operations, reducing billing errors and increasing poor collection rates
Minimise return mail with an accurate, reliable customer dataset
Improve customer satisfaction, provide personalised and targeted communications
Reduce call handling time with improved service delivery and better customer insights
Increase operational efficiency with reduced errors and clearer insights
More effective marketing with improved segmentation, enhanced personalisation and increased ROI
Increase regulatory compliance and follow data quality practices
Increase Bureau match rates for better customer identification
Our data cleansing solutions
Identify contacts who have changed addresses and keep your database up to date to maximise marketing effectiveness.
Our deceased suppression service helps keep your database clean by removing data belonging to individuals who have passed away.
Online
Manage your customer data online with an all-in-one solution, with the tools to optimise the accuracy, value and compliance of your data.
Connect
Experience seamless data cleansing with always-on technology. Connect maintains data accuracy on the go, helping you target the right customers.
Datawise
Cleanse your data directly in your CRM platform to ensure accuracy and completeness, removing the need to extract your customer data for cleansing.
More on data cleansing
Explore our articles and expert insights on the power and benefits of data cleansing.
Get in touch
We're an industry-leading data cleansing solutions provider who are proud to work with a range of exciting brands. We're trusted to clean their data so that they can stay ahead of competition and make informed decisions at the right time. Unlock the potential of your data today with our data cleansing solutions.
FAQ
Data cleansing is the process of detecting and rectifying inaccuracies or inconsistencies in your data. It ensure that your data is dependable, up-to-date, and error-free, allowing for confidence in use and improved business performance.
Yes. Our billing grade solution, Cleanse & Append, is an automated solution driven by us. Our marketing data cleanse tools can be automated driven by you, either through our Online data cleansing platform, our seamless API Connect, or through integration with your CRM using our Datawise app-based solution.
Our solutions go way beyond basic cleansing. We enable the identification of inaccuracies and incompleteness. By maintaining clean and complete data, you enhance operational efficiency for your marketing or billing operations, minimise errors and ensure data is trusted and usable.
Data cleansing focuses on refining data accuracy by identifying and rectifying errors in existing data. In contrast, data enrichment (or appending) enhances data by adding valuable information and increasing its completeness. Our expertise lies in both, offering cleansing and enrichment for your marketing and billing needs.
