Suppressions

Improve data accuracy

Remove inaccurate data to improve compliance, efficiency, and marketing ROI

Remove inaccurate customer data

Our leading data suppression files ensure your customer and prospect data is up to date and compliant, enabling you to deploy high performing marketing campaigns with increased engagement propensity and minimal contact waste. Supressing your data saves you time, money and resource by removing individuals who will not receive your messaging.

Goneaway Suppression

Flag and identify customers that have moved home with our leading GAS file, as well as providing forwarding addresses with our GAS Reactive file, to remove unreachable individuals from your customer base.

Goneaway Suppression

Deceased Suppression

Use our Bereavement Register file to remove data belonging to individuals who have passed away, protecting your brand and reducing costs by ensuring your marketing is only targeted towards active customers.

Deceased Suppression

Home Mover Data

Identifying customers and prospects in the moving cycle has been proven as trigger for successful campaigns and activation marketing, enabling you to target consumer with relevant timely communications.

Home Mover Data

Data suppression benefits

Protect your brand from sending marketing communications to customers no longer there

Reduce stress for those receiving marketing in the name of a wrong or deceased person

Ensure your base is live, accurate and complete to power informed marketing decision making

Increase ROI and save time and money by not wasting resource on unnecessary marketing

Clever with data

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Suppressions

Goneaway Suppression

Deceased Suppression

Home Mover Data

Data suppression benefits

Clever with data

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