Which customers deliver or destroy the most value within your business? How do you improve your bottom line in an already saturated market?
Our Customer Value Management (CVM) solution, powered by QTOX, enables us to answer these questions by deriving key elements of customer lifetime value. A QTOX CVM solution is not just another analytics tool, it enhances both strategic and everyday decision making providing a true competitive advantage.
The QTOX CVM solution contains 4 key modules to derive a customer's lifetime value. These modules can used collectively or individually where a certain area is a key focus.
Understand the cost of acquiring customers on an individual and aggregated level
Predict a customer's tenure based on their attributes and understand their propensity to churn
Obtain actual and forecast cash flow figures for customers on an individual basis
Understand the cost of managing customers on an individual and aggregated level
We offer an end-to-end solution to ensure the outputs from the CVM model are used to drive value creation. Our specialised team can help you identify key value generators and destroyers and devise investment strategies to enable you to maximise profitability.
Leveraging our QTOX Customer Value Management software, we determine costs of acquiring and managing your customers.
Insights based on our modelling to help inform you on the best way to acquire and manage your customers.
Specialist expertise to enable you to implement revised strategies and maximise your return on investment.