Business and Data Solutions for Market Research
Audience targeting for market research is never an easy task with so many demographics and attributes to consider. The challenge lies in pinpointing exactly who and how many to target and often this isn't achievable without access to proven datasets that can be cut and sliced to best suit requirements.
With 50m individuals and over 900 variables, our data combines demographics with lifestyle, hobbies and interests, behavioural insight, transactional history and geo-demographics to help you deliver highly targeted surveys for your clients.