The Power of Data Science
Turning Information into Insight
Data science transforms simple data cleansing into valuable customer insights using mathematical, statistical analysis and computer science skills to find and interpret data.
The concept of using data-driven insight for decision-making isn’t new, though it has been prominent in the press in recent years. The likes of Amazon and Google hail data as being at the core of what they do, but the rise of ‘big data’, ‘data science’ and ‘data insight’ has reached far beyond Silicon Valley, as businesses across the globe reap the rewards from valuable data insights.
So why is data more topical than ever? Not only are companies now recognising the power of the insight which data science can generate, but they are also becoming increasingly aware of the necessity to keep up with regulation. Sagacity’s software solution, powered by Equifax data, delivers clean, accurate and complete data, which creates customer insights to recover cash flows, enhance billable revenues and increase profits without influencing demand. The software manages multiple data formats and integrates seamlessly with client systems to improve data quality and is underpinned with powerful analytics capabilities to provide insight into customer value.